Laoag City, the capital of Ilocos Norte Province in the northern Philippines, is a vibrant cultural and historical hub that deserves a top spot on your travel bucket list. As the gateway to the Ilocos Region, this dynamic city offers a unique blend of Spanish colonial charm, stunning natural landscapes, and vibrant local culture.
From exploring centuries-old churches and heritage sites to taking in panoramic sand dunes and golden beaches, Laoag City tours promise an unforgettable experience filled with discovery and adventure.
Conveniently accessible by a one-hour flight from Manila City or an 8- to 10-hour road trip through scenic highways, Laoag serves as the perfect starting point for travelers exploring the Ilocos Region.
Whether you're planning a laid-back cultural escape or an action-packed itinerary, Ilocos Region tour packages often begin or include a trip in Laoag, offering seamless access to nearby destinations like the scenic town of Pagudpud, the heritage city of Vigan in Ilocos Sur Province, and the dramatic coastlines and wind farms that define the Ilocano landscape.
With its rich history, accessibility, and proximity to the region’s top attractions, Laoag City is the ideal launchpad for your northern Philippines adventure.
Key Takeaways
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Laoag City is the cultural and historical capital of Ilocos Norte Province, offering a mix of Spanish-era landmarks, Ilocano heritage sites, and natural adventures like sand dune rides.
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The best time to visit Laoag City is during the dry season from November to May, when the weather is perfect for sightseeing, island excursions, and heritage tours.
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Laoag is accessible by direct flights from Manila City, or by scenic 8–10-hour land trips via car or bus from Manila and nearby provinces.
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Getting around is easy via tricycles, jeepneys, private vans, or guided tours that include transfers to top Laoag City tourist spots like the Sinking Bell Tower, Paoay Church, and Malacañang of the North.
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Guided Laoag City tours are highly recommended, especially for first-time visitors or cruise passengers arriving via Currimao Port looking for shore excursions to nearby attractions in Paoay town and the city.
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Don’t miss riding a 4x4 and sandboarding at La Paz Sand Dunes, a top adventure activity just outside the city center, often included in day tours.
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Laoag is a great food destination, known for Ilocano specialties like bagnet, empanada, dinardaan, pinakbet, and fusion-style Ilocano pizzas served at local restaurants.
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For a stress-free experience, book Laoag tours and vacation packages with Guide to the Philippines, which include flights, accommodations, guided tours, and transfers for a convenient and well-curated trip.
Best Time to Go to Laoag City
Planning your trip at the right time can make all the difference when exploring Laoag City. Known for its tropical climate, Laoag experiences distinct wet and dry seasons throughout the year. Here's what you need to know before booking your Laoag City tours.
Dry Season in Laoag City (November to May)
The dry season is the most favorable time to visit Laoag City, stretching from November to May. During this period, travelers can expect mostly sunny days, clear skies, and ideal conditions for sightseeing, outdoor adventures, and day tours to nearby attractions in Ilocos Norte Province. This is the best season for sand dune rides, beach trips, and cultural explorations under the sun.
Peak Season in Laoag City (December to April)
The peak travel season in Laoag City falls between December and April, coinciding with the holiday festivities, New Year celebrations, and Holy Week. Expect a lively atmosphere with festive events in December and increased crowds, especially around Christmas and Easter holidays. It’s advisable to book your accommodations and Ilocos Region tour packages in advance during this busy travel window.
Rainy Season in Laoag City (June to October)
From June to October, Laoag City experiences its rainy season, with July to September being the wettest months. This period is marked by occasional heavy rains and tropical typhoons, with the region experiencing an average of 4 to 5 typhoons annually. While some attractions may remain open, it’s essential to monitor weather advisories if you’re visiting during this time.
Off/Low Season in Laoag City (June to October)
The off-season for travel to Laoag City coincides with the rainy months from June to October. During this period, fewer tourists visit the city, which means lower accommodation rates and fewer crowds. If you're looking for a quieter, more budget-friendly trip—and don’t mind occasional rainfall—this can be a good time to explore indoor museums and heritage sites.
Climate and Weather in Laoag City
Laoag City enjoys a tropical savanna climate with warm temperatures year-round. Average daytime temperatures range from 25°C to 35°C (77°F to 95°F). The hottest months are March to June, while the coolest and most pleasant months fall between November and February. Humidity levels can be high, especially during the rainy season.
What to Wear in Laoag City
Light, breathable clothing made from cotton or linen is ideal for the hot and humid weather. Pack sun protection essentials such as a hat, sunglasses, and sunscreen for outdoor tours. If you're visiting between November and February, consider bringing a light jacket or sweater for cooler evenings.
For those traveling during the rainy season, a foldable umbrella or raincoat and waterproof footwear are highly recommended.
How to Go To Laoag City in Ilocos Norte Province
Photo by Philippine Airlines
There are several ways to reach Laoag City, depending on your starting point and travel preferences. The most convenient option is by air, especially if you're booking flights to Laoag City from Manila. But if you’re up for a scenic road trip or looking for a more budget-friendly alternative, there are also land travel options available from Manila City and other nearby provinces.
By Flights to Laoag City
Laoag City is served by Laoag International Airport (LAO), which handles domestic flights and has the capacity for international chartered arrivals. This airport is the main gateway for travelers arriving by air to Ilocos Norte and nearby provinces in the Ilocos Region.
From Manila City
Philippine Airlines, through PAL Express, offers direct flights to Laoag City from Ninoy Aquino International Airport (NAIA) or Manila Airport. The travel time is approximately 1 hour and 10 minutes, making it the fastest and most convenient way to get to Laoag City.
If you’re flying in from other major cities like Cebu, Davao, or Cagayan de Oro, you’ll first need to take a connecting flight to NAIA, then transfer to a Laoag-bound flight.
From International Airports
At present, there are no direct international flights to Laoag City. If you're arriving from outside the Philippines, the best route is to land at NAIA in Manila City and then take a connecting flight to Laoag. Alternatively, international travelers can fly into Clark International Airport in Pampanga Province and take a bus from Dau Terminal to Laoag City, which typically takes 4 to 6 hours.
By Land Travel from Manila City
Laoag City is located approximately 487 kilometers north of Manila. Though land travel takes significantly longer than flying, it is often preferred by travelers on a budget or those who enjoy scenic drives.
By Private Car or Van
Driving to Laoag City takes about 8 to 10 hours, depending on traffic and stops. From Manila, take the North Luzon Expressway (NLEX), then connect to SCTEX and TPLEX, passing through provinces like Tarlac and La Union before continuing on MacArthur Highway to Ilocos Norte.
Private vehicles or car rentals are ideal for groups or families who want to explore stops along the way, such as Vigan City or La Union town.
By Bus from Manila City
Several bus companies offer daily trips from Manila City to Laoag. You can choose from regular air-conditioned, luxury, or super deluxe buses, some equipped with onboard comfort rooms and reclining seats.
The journey takes about 10 to 12 hours, depending on road conditions. Upon arrival at the Laoag bus terminal, you can take a jeepney or tricycle to your hotel or to nearby towns and attractions.
Getting Around Laoag City
Laoag City is easy to explore, whether you're traveling on your own or joining a guided tour. Below are the main transportation options to help you get around the city and nearby areas.
By Private Vehicle or Van Rental
If you’re driving your own vehicle or renting a van for your trip, getting around Laoag City is convenient and flexible. This option gives you the freedom to explore at your own pace, whether you're heading to the city’s historical landmarks or venturing out to nearby attractions like the Paoay Church or the sand dunes.
By Local Transport: Tricycles and Jeepneys
For travelers arriving via public transportation or flights, local options such as jeepneys and tricycles are widely available. Tricycles—motorcycles with attached roofed sidecars—are perfect for short distances within the city center, like going from your hotel to the market or nearby museums. Jeepneys cover longer routes and can take you to surrounding towns or barangays.
By Guided Tour with Transfers
For a hassle-free and more immersive experience, booking guided Laoag City tours with transfers is highly recommended—especially for first-time visitors. These tours typically include roundtrip transportation from your hotel or a central pickup point, making it easy to visit top attractions in Laoag City like the Sinking Bell Tower, La Paz Sand Dunes, and Malacañang of the North without worrying about directions or transit options.
Traveling with a local guide also gives you deeper insights into the city’s rich history and culture, especially if you're a cruise passenger looking for day trips from Ilocos cruise port.
Where to Stay in Laoag City
Whether you’re visiting Laoag for a quick getaway or as part of a longer Ilocos Region adventure, you’ll find a wide range of Laoag City hotels that cater to all types of travelers. From premium stays with excellent amenities to cozy budget accommodations, there’s a hotel here that fits your travel style and budget. For added convenience, consider booking tour packages in Laoag City that include hotel accommodations, guided tours, and transfers.
Premium Accommodations
If you’re looking for elevated comfort and top-notch facilities without going full luxury, Laoag City offers several premium hotels that blend style, convenience, and great service. These hotels are ideal for travelers who want a relaxing and comfortable base while exploring Laoag City and the rest of Ilocos Norte Province.
Fort Ilocandia Resort Hotel
A Laoag City icon, Fort Ilocandia Resort Hotel features Spanish colonial-inspired architecture and expansive grounds. It offers comfortable air-conditioned rooms with private bathrooms, coffee/tea amenities, and free Wi-Fi. Your stay includes buffet breakfast, access to recreational facilities like a golf course and pool, and airport transfers. With shops and dining options on-site, it’s ideal for travelers who want everything in one place.
Sola Hotel
A contemporary favorite in downtown Laoag City, Sola Hotel combines comfort and accessibility. Its modern, well-furnished rooms and attentive service make it a top choice for couples, families, and first-time visitors. For a stress-free stay, book the 3D2N Ilocos Norte tour package with Sola Hotel, which includes daily breakfast, hotel transfers, and optional guided tours to popular Ilocos Province destinations.
Java Hotel
With its unique Balinese-Moroccan aesthetic and spacious rooms, Java Hotel offers a distinct charm along with modern comforts. The hotel features air-conditioned rooms, cable TV, Wi-Fi, and private balconies in select rooms. On-site amenities include a restaurant, bar, swimming pool, tennis court, jungle gym, and a 30-meter climbing wall—perfect for guests who enjoy having activities within reach.
Vybe Hotel
Photo by Vybe Hotel
Just a 10-minute drive from Laoag’s city center, Vybe Hotel is a peaceful escape with stylish interiors and practical amenities. Guests enjoy spacious rooms, complimentary breakfast, and easy access to popular Ilocos Norte attractions—making it a reliable base for sightseeing trips.
Viven Hotel
Located near Laoag City’s commercial and entertainment hubs, Viven Hotel is a boutique option with air-conditioned, modern rooms. It’s a smart pick for travelers who want to stay close to the city’s restaurants, shops, and nightlife.
Casa de Renzo Hotel
This homey, wood-accented hotel offers great value for travelers who appreciate a cozy and relaxed atmosphere. Casa de Renzo provides rooms for solo guests, couples, and families, with dorm-style accommodations available for larger groups traveling together.
Budget-Friendly Accommodations
If you’re traveling on a tight budget or just need a no-frills place to rest after a day of exploring, Laoag’s budget hotels are clean, accessible, and centrally located. These options are especially popular among solo travelers, backpackers, and small groups.
People’s Inn
Just a short walk from local attractions like the Sinking Bell Tower and Museo Ilocos, People’s Inn offers clean and spacious rooms at an affordable price. Its prime location also puts you near restaurants and local shops.
Farm Side Hotel
Photo by Farm Side Hotel
Tucked away in San Nicolas, Farm Side Hotel offers more privacy in its bungalow-style rooms. It’s a peaceful alternative for travelers who want to be near the city without staying right in the center. Robinsons Ilocos Mall is just a short walk away, and downtown Laoag is easily accessible by jeepney or tricycle.
What to See and Do in Laoag City
Laoag City, also known as The Sunshine City, offers a unique blend of historical charm and outdoor adventure. Despite its vibrant urban vibe, the city maintains its provincial warmth and heritage, making it a rewarding destination for all types of travelers. Whether you're a history buff, a thrill-seeker, or a culture lover, Laoag and its surrounding areas have something exciting in store.
- Traveling to Ilocos Province via cruise ship? Book a shore excursion in Laoag City and Paoay Town from Currimao Port
Here are some of the top activities you can enjoy during your visit:
Visit the Paoay Church, a UNESCO World Heritage Site
A trip to Ilocos Norte Province wouldn’t be complete without seeing the iconic Paoay Church, also known as the San Agustin Church of Paoay. Located about 19 kilometers southwest of Laoag City, this 18th-century structure is one of the four Baroque Churches of the Philippines inscribed as UNESCO World Heritage Sites. Built in the distinct earthquake-baroque style, the church features massive buttresses designed to withstand earthquakes, and its stunning façade makes it a popular photo spot.
Masses are regularly held in Ilocano, Tagalog, and English, and even if you're not religious, the historical and architectural value of the site is well worth the visit.
Explore Malacañang of the North
Located near the shores of peaceful Paoay Lake, the Malacañang of the North is a grand two-story mansion that once served as the Marcos family's official residence in the north. Today, it functions as a museum showcasing antique furniture, presidential memorabilia, and panoramic views of the lake.
A visit here gives you insight into a significant era in Philippine history, and the well-preserved architecture and scenic location make it a great stop on your Laoag City and Paoay town tourist spots itinerary.
Ride a 4x4 and Go Sandboarding at La Paz Sand Dunes
If you're in the mood for adventure, make your way to the La Paz Sand Dunes, located just outside the city proper. This sprawling desert-like landscape offers the perfect setting for an adrenaline-pumping 4x4 ride, where you’ll go up and down the slopes in a rugged off-road vehicle.
Thrill-seekers can also try sandboarding—a unique activity where you glide down the sandy hills on a board. These experiences are often included in guided Laoag City tours, making it easy to enjoy the ride without the hassle of arranging transportation and gear.
Discover More Attractions
Laoag City is home to other fascinating spots such as the Sinking Bell Tower, St. William’s Cathedral, and Museo Ilocos Norte, which offers insight into the lives and culture of Ilocanos and nearby ethnolinguistic groups.
To discover all the must-visit attractions in and around the city, read this full guide on top tourist spots in Laoag City. It’s the perfect companion for planning your Laoag adventure.
What to Eat in Laoag City
After a day of sandboarding at the dunes, sightseeing around heritage sites, or strolling through Laoag’s city center, you’ll definitely want to refuel with some of the region’s delicious culinary offerings.
Laoag City is known for its rich Ilocano cuisine, a flavorful mix of indigenous, Spanish, and Asian influences. From street snacks to hearty meals, the food scene here is an essential part of the experience.
Here are some must-try dishes and top places to eat in Laoag:
Try Authentic Ilocano Specialties at La Preciosa Restaurant
A well-loved culinary institution among locals, La Preciosa Restaurant is a must-visit restaurant when in Laoag City. Known for its generous portions and home-style Ilocano cooking, it serves up classic dishes such as:
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Pinakbet – A hearty vegetable stew made with local produce and fermented shrimp paste
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Bagnet – Crispy, deep-fried pork belly that’s a golden-brown guilty pleasure
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Dinardaan – A rich, savory dish made with pork offal stewed in pig’s blood
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Sarabasab – Grilled pork liver mixed with onions and vinegar for a flavorful bite
It’s the perfect place to sample authentic northern flavors in a warm, family-style setting.
Discover Fusion Flavors at Saramsam Ylocano Restaurant
For something a little more modern and adventurous, head to Saramsam Ylocano. This restaurant is famous for its creative Ilocano-fusion dishes, especially their Ilocano-style pizzas. Don't miss:
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Poqui-poqui Pizza – A unique twist on the traditional eggplant-based Ilocano dish
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Pinakbet Pizza – Combining vegetables and bagoong on top of a cheesy pizza base
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Longganisa Pizza – Featuring Laoag’s signature garlicky pork sausage
These inventive dishes are a fun and flavorful way to enjoy local ingredients in new, exciting forms.
Snack on Ilocos Empanada at Dap-ayan Food Court
For a quick and filling bite in between sightseeing, look no further than the famous Ilocos empanada. These deep-fried orange pastries are made with rice flour colored with annatto seeds and are stuffed with green papaya, mung beans, longganisa, and egg. Crisp on the outside and savory on the inside, they’re best enjoyed freshly cooked with a dash of vinegar.
The best place to try them is at Dap-ayan ti Ilocos Norte, a food court-style market near the city center where vendors serve freshly made empanadas alongside other local snacks and drinks.
Practical Information and Tips
Before heading out on your Laoag City adventure, here are some important travel tips to help you prepare for a smooth and enjoyable trip. From managing your money to staying cool under the sun, these practical reminders will help you make the most of your visit.
Money and Payments
While some hotels, restaurants, and larger commercial establishments in Laoag City accept credit cards, many smaller shops, eateries, and local markets operate on a cash-only basis. It’s best to bring enough Philippine pesos (PHP) for your daily expenses, especially if you plan to go shopping or dine at local eateries.
There are a few ATM machines in the city proper, but they may be limited in availability or run out of cash during peak seasons. Currency exchange services are usually available at most major hotels, but rates may vary—so it’s advisable to exchange a portion of your money before leaving Manila or other major cities.
Internet and Connectivity
Most hotels in Laoag City offer free Wi-Fi in common areas or guest rooms. However, internet connectivity may be inconsistent, particularly in more rural areas or when traveling outside the city. If you rely heavily on mobile data, consider buying a local SIM card from a major provider such as Globe or Smart before your trip.
What to Pack
Laoag City’s climate is generally hot and humid year-round, so it’s best to pack light, breathable clothing made from cotton or linen. Don’t forget to bring the following essentials:
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An extra shirt to change into during long day tours
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A light jacket or raincoat, especially during the rainy months (June to October)
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Sun protection, including sunblock, sunglasses, a wide-brimmed hat, and an umbrella
These items will keep you comfortable whether you’re exploring historic landmarks or riding through the sand dunes.
Food and Hydration Tips
If you’re planning to try adventure activities like sandboarding at La Paz or Paoay Sand Dunes, keep in mind that there are no nearby shops or restaurants in the area. Be sure to bring your own bottled water and light snacks to stay hydrated and energized during your outdoor excursions.
Sample Itinerary in Laoag City
Here’s a sample itinerary based on the pre-arranged 3D2N Laoag City tour package from Manila, which includes flights, hotel accommodations, guided tour, and transfers. It’s the perfect introduction to the charm, culture, and adventure of Laoag City in Ilocos Norte Province.
Day 1 – Arrival in Laoag + Free Time
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11:55 AM – Flight departs from Ninoy Aquino International Airport (Manila)
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1:05 PM – Arrival at Laoag International Airport
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1:30 PM – Pick-up and transfer to your hotel
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2:00 PM – Check-in at your accommodation
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3:00 PM onwards – Free time to relax at the hotel or explore nearby attractions
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6:00 PM – Dinner at a nearby restaurant
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Evening – Leisure time or early rest for the next day’s tour
Day 2 – Laoag City Tour + Sand Dunes Adventure
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8:00 AM – Breakfast at the hotel
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9:00 AM – Hotel pick-up by your local guide
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9:15 AM – Visit the Sinking Bell Tower, a centuries-old landmark
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10:30 AM – Head to the Ilocos Norte Sand Dunes for a thrilling 4x4 ride and sandboarding
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Choose between La Paz Sand Dunes (coastal) or Paoay Sand Dunes (wide desert-like terrain)
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12:30 PM – Return to Laoag City for lunch
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2:00 PM onwards – Free time to relax at the hotel or explore more of Laoag’s local scene
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6:00 PM – Dinner at your restaurant of choice
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Evening – Leisure time at the hotel
Day 3 – Souvenirs + Departure
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8:00 AM – Breakfast at the hotel
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9:30 AM – Free time for souvenir shopping or a quick stroll through nearby markets
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11:00 AM – Check-out from hotel
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11:30 AM – Transfer to Laoag International Airport
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1:00 PM – Flight departs for Manila City
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2:10 PM – Estimated arrival at Ninoy Aquino International Airport
Frequently Asked Questions About Laoag City in Ilocos Norte Province
What is the best time to visit Laoag City?
The dry season from November to May is the best time to visit Laoag City, with sunny weather ideal for sightseeing, beach trips, and sand dune adventures. The peak travel period is from December to April due to holidays and festivals.
How do I get to Laoag City from Manila?
The fastest way to reach Laoag is by flying from Manila City, with a travel time of around 1 hour and 10 minutes. Alternatively, you can take an 8–10-hour scenic land trip by car or bus from Manila City through the NLEX, SCTEX, and TPLEX highways.
What are the top tourist spots in Laoag City?
Popular Laoag attractions include the Sinking Bell Tower, Malacañang of the North, Museo Ilocos Norte, and nearby Paoay Church. For thrill-seekers, La Paz Sand Dunes offers 4x4 rides and sandboarding.
Can I join a shore excursion to Laoag if I’m on a cruise?
Yes, cruise passengers docking at Currimao Port can book shore excursions that include day tours to Laoag City and Paoay town’s top attractions, with roundtrip transfers from the port.
How can I get around Laoag City?
You can explore Laoag by tricycle or jeepney for short trips, or rent a private vehicle for flexibility. Many visitors also book guided tours with hotel transfers to easily reach attractions.
What should I eat in Laoag City?
Don’t miss Ilocano dishes like bagnet (crispy pork), dinardaan (pork blood stew), pinakbet (vegetable dish), and Ilocos empanada. Try La Preciosa and Saramsam Ylocano for authentic local meals.
What should I pack for a trip to Laoag City?
Pack light clothing for the hot weather, sun protection, and a raincoat or umbrella if visiting during the rainy season. Bring cash, as some local shops don’t accept cards, and stay hydrated during tours.
Are there Laoag City tour packages available?
Yes, you can book Laoag City tour packages that include flights from Manila, hotel stays, and guided tours to top Ilocos Norte attractions. These are ideal for first-timers and convenient for families and groups.
Laoag City is Ready to Welcome You!
Laoag City is a captivating destination where heritage and modernity live side by side. From centuries-old churches and colonial architecture to vibrant city streets and adrenaline-filled sand dune adventures, this historic capital of Ilocos Norte Province offers something for every kind of traveler. Whether you're strolling through sunlit plazas or racing across coastal dunes in a 4x4, The Sunshine City delivers unforgettable experiences wrapped in warm local hospitality.
Beyond the city limits, the rest of Ilocos Province beckons with even more wonders—charming towns, stunning natural landscapes, and rich cultural landmarks. To make the most of your trip, explore our curated selection of Ilocos Province tours that combine Laoag, Paoay, Pagudpud, Vigan, and more into one unforgettable journey.
Start planning your escape to Laoag City today and discover why this sun-kissed city is one of the top must-visit destinations in Northern Luzon.